Intro to personal branding

As actors we are our own small businesses, we are in charge of our careers, their direction and inevitably their success and failure. Many people will probably disagree with that statement “The industry is luck” or “Right place, right time,” but isn’t it nicer to think that you have some control over what is happening, rather than being a bottle tossed around at the whim of the industry. I think that taking some ownership and responsibility for your career and being proactive about its direction is incredibly powerful. We have advisors, agents and mentors, but the final say is up to you. Just simply for your peace of mind, your career can live and die by your own decisions. (more…)